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| On August 1st, 2008, a 12-year old publicly traded genetic biosciences company launched its new direct selling marketing division: GeneWize Life Sciences. |
| AND... You have the opportunity to profit! |
| So, What's The Excitement About? |
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We are talking about 100% Product Personalization from Your Personal DNA Assessment. This is a revolutionary new health and beauty products concept that will absolutely and completely change the way people make personal product choices.
This is a unique and compelling story that is captivating the hearts and minds of health conscious consumers. AND, it's gaining serious attention from entrepreneurs, marketers and investors alike. Welcome to the future. |
| Here's What Healthcare Professionals and the Media are Saying.... |
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"…A tremendous advancement in nutritional sciences"
" If there is such a thing as High-Def nutrition, this is it.”
"…Look out folks, there's a new player in town...with real science"
“ There is a major buzz around nutritional genomics…a sea change is underway.”
“…Good News in our DNA: Defects You Can Fix With Vitamins and Minerals. |
Introducing the LifeMap Healthy Aging Nutrition™ System
The LifeMap Nutrition™ System is a technologically advanced, DNA-guided, customized nutritional system based on your own unique genetic code. The same company that developed the world's FIRST and ONLY DNA-Guided Skin Care System is now introducing a completely customized nutrition product that anyone can afford. This is advanced genetic nutrition - focused on YOU! |
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1. Assess, Don’t Guess - GeneWize offers the only patented, FDA reviewed, non-invasive, self-administered DNA collection system available. The process is easy to understand, simple to do and takes just a few minutes. Simply swab the inside of your mouth (your inner cheek), and mail the swabs back to our laboratory in the special envelopes. Everything, along with easy-to-follow instructions, is included.
Now you can find out for the very first time what's right for you. Rest easy knowing you're nourishing your body with the ultimate personalized formula. |
| 2. Customize - Your product is created specifically for you. NO more one size fits all! |
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Sample Report (PDF1.2MB)...
You will receive a comprehensive personal formula created just for you, utilizing over 177,000 possible ingredients combinations. Nothing but active product ingredients is stocked on our shelves. All of our formulas are made to order. Plus, you'll receive your personalized GeneLink Healthy Aging Assessment™. |
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| Coming soon! Customized to your Lifestyle. Soon we'll offer you the opportunity to add additional nutritional supplement ingredients to your formula. Our patent pending Titration Matrix System allows us to custom create over 177,000 personalized formulas with your personal SNP Boosts™. |
| 3. Share - Enroll four and pay no more! For as little as $3.00 per day you can nourish your body from the inside out AND begin to absorb your money's worth for the very first time. Next: Learn more about our unique discount and referral program that allows you to receive your LifeMap Nutrition™ System for FREE. Double your discount with every referral. |
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Wouldn’t it be nice to get your products for FREE? Here’s how: |
- First Customer Enrolled: Receive a 10% personal product discount the following month.
- Second Customer Enrolled: Receive a 25% personal product discount the following month.
- Third Customer Enrolled: Receive a 50% personal product discount the following month.
- Fourth Customer Enrolled: Receive your product FREE the following month.
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| Providing you have Four enrolled customers ordering one of the LifeMap™ Systems each month, your product is free. |
Millions of people desire better health. Never before have so many people been more passionate about better health. Become one of the very first to help introduce the LifeMap Nutrition™ System to millions of health-conscious consumers who are eagerly awaiting the news.
Making History. Helping People
Interested in learning more? .... Contact us right away and we will answer any questions you may have as well as introduce you to how you can profit by MAKING WELLNESS PERSONAL.
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| You Can Earn Income Several Ways With Your GeneWize Business: |
- Retail Sales - when customers purchase the LifeMap Nutrition™ System, you’ll earn a retail profit.
Enroll Four and Pay No More. In addition to being good for you, convenient and easy to take, LifeMap Nutrition™ is also affordable. Your custom formulation is created specifically for you and cost less than a cup of coffee at Starbucks – about $3 per day. AND, if you enroll four other (Customers or Affiliates) who also order their LifeMap Nutrition™ System custom formulation, yours is free.
- Two-Team Bonus - when you enroll other Affiliates, they are placed into either your left sales team or your right sales team. At the end of each week the sales volume from all your Affiliates is added together. You earn 10% - 20% of the business volume on your pursuit (smaller) team. It doesn’t matter what level the volume comes from, you still receive 10% - 20% of the total pursuit (smaller) team business volume. Your Two-Team Bonus income is capped at $25,000 per week.
- Matching Bonus - in addition to your Two-Team Bonus you also receive income from an Enroller Tree. This tree is based on who you enroll and who they enroll. There is no placement. At the end of each month you receive a matching check bonus between 10% and 40% of the Two-Team Incomes from all the Affiliates you personally enrolled. You also earn this matching bonus on the Affiliates they personally enrolled up to 4 generations of Affiliates.
- Incentives and Company Pools - the company also offers incentives and shares in bonus pools based on performance and rank.
The business comes with added benefits besides money. You’ll be a part of a healthy family that truly cares about you and wants you to succeed. You’ll develop friendships that could last a lifetime and be a part of history as we leap into the genetic age.
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Download the GeneWize Compensation Plan here! (PDF 844KB)....
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| Are you looking for answers? Here’s some FAQ’s that we retrieved from our back office. These are updated frequently so if you have any questions that are not answered here, feel free to give us a call at (323) 633-3039 |
What does the product look and taste like?
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The current version of the LifeMap Nutrition System™ products comes in a "take it or
break it" capsule. You can "take it" ‐ swallow the capsule ‐ or "break it" and mix the
contents of the capsule with any beverage.
How much will the customized product cost?
Product prices are currently being determined and are expected to be very competitive
and affordable. The retail price of the product is expected to be about $3 a day (about
the same cost of a premium cup of coffee). However, GeneWize will offer a substantial
discount for those customers who choose to go on auto‐ship (cancelable at any time).
Additionally, GeneWize will offer a unique “Enroll four and pay no more” program available to
both customers and affiliates. This program will be explained in full detail at one of the
Executive Preview Events or in the compensation plan booklet. Very simply, it offers anyone the
opportunity to refer four new customers and receive their personal product for free.
How can you individually customize a product and keep the price affordable?
GeneWize has patented and patent pending DNA assessments and innovative
manufacturing technologies that make it possible to mass customize your product at a
price that is only marginally higher than generalized one‐size‐fits‐all products.
Our laboratory only evaluates key “health aging areas” related to your overall health.
GeneWize will never rent, share or sell your information to anyone for any purpose.
What product benefits will I expect?
Our LifeMap Nutrition System™ Products are custom created for you based on the
results of your LifeMap Healthy Aging Assessment™. However, we make no claims
whatsoever on specifically what your individual product will do for you or what health
benefits you may expect. We believe you will notice a variety of personal benefits by
using your custom product regularly but the only way you will know for sure is to try it
yourself. We offer a 90‐day money back guarantee to customers if you wish to return
your product for any reason. We also offer a 90‐day affiliate money back guarantee.
(Not including the genetic assessment or shipping charges).
How can I be sure my customized product contains high quality ingredients?
GeneWize uses only organic and natural ingredients where available; our sate‐of the‐art
manufacturing facility is fully GMP, FDA and ISO compliant.
What if I have specific nutritional needs due to my lifestyle? For example, what if I am an
athlete, or what if I work long hours and have low energy?
To help address your specific lifestyle needs, in the near future GeneWize is planning to
offer a variety of affordable "Lifestyle Boosts," which can be formulated with your DNA‐
specific product. The LifeMap Life Style Boost™ program will be explained in full detail
soon.
How can I be sure the product will be right for me?
Our scientific team has over 100 years of combined research experience and hundreds
of peer reviewed articles in the fields of genetics, medicine, biochemistry, nutritional
sciences, microbiology and medicine. The science team has worked for over 10 years to
create a system that combines assessments and formulations designed to transform the
burgeoning science of genomics and nutrition in to practical benefits.
We can reference numerous studies that show that the ingredients we use are effective
and can address the key biochemical pathways measured by our DNA assessments.
Additionally, we offer our customers (and Affiliates) a 90‐day money back guarantee
on product purchases. (Not including the genetic assessment or shipping charges).
What is an individually formulated "Single Product Solution," and why is it important?
GeneWize has patents (and patents pending) on its collection kit and DNA assessments
and utilizes a manufacturing and formulation system designed to effectively create an
affordable customized, individually formulated product based on your DNA. Ultimately,
you receive a “single product” solution rather than multiple bottles and boxes.
The benefits of the Single‐Product Solution include:
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You receive the customized DNA guided formula your body needs, delivered
to your door each month;
- You Save Money ‐‐ you don't pay for product and packaging you don't need;
- You Avoid Hassle ‐‐ the Single‐Product Solution is easier to store and travel
with than multiple bottles and boxes;
- You Don't Waste – no fillers or unnecessary ingredients your body doesn’t
need;
- You Can Easily Customize ‐‐ if you want more energy or if you are an athlete
(for example) in the near future you will be able to add an affordable Life
Style Boosts to your product without additional packaging ‐‐ this can save
you time and money;
- You can help Support the Environment ‐‐ the savings in packaging and
emissions in the Single‐Product Solution make it safer for the environment ‐‐
and right now the environment needs our help;
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Why don’t we use the supplement quercertin in our formulas?
In general we like the clinical information about quercertin and up until recently we
were planning on using quercertin in our formulas. However we removed quercitin due
to potential problems with this ingredient (and the FDA) involving its GRAS status
(Generally Recognized as Safe). When the FDA finally rules on this ingredient’s status
and we see more supporting information regarding its safety we will consider adding it
back in to our formulations where appropriate.
Is it true that some major vitamin manufacturers use synthetic versions of the vitamins listed
on their label, and that some people believe your body can't absorb most of what's in
synthetic products?
Professionals have somewhat conflicting views and opinions concerning the use of
synthetic vitamin supplements and to the best of our knowledge there have not been
valid studies on this subject. GeneWize Life Sciences uses mostly natural and organic
ingredients when possible, however depending upon your formula, about 5 to 10% of
our current compensating ingredients are synthetic. When and if clinically supported
natural alternatives become available to replace these minor synthetics GeneWize will
substitute the synthetics for natural/organic ingredients.
How does the LifeMap Nutrition System™ work with my LifeMap Healthy Aging Assessment™
to help me?
The GeneWize Life Sciences scientific & medical advisory board has developed
ingredients that have been shown to a positive effect on the key biochemical pathways
identified by your 12‐gene Healthy Aging Assessment. The LifeMap custom nutritional
system incorporates scientifically supported ingredients that have been validated by
independent third‐party research and data.
Are the LifeMap Nutrition System™ capsules vegetarian?
The LifeMap system utilizes a two‐piece capsule made from cellulosic raw materials
designed to satisfy vegetarian and cultural needs; they are all natural two‐piece
vegetable capsules that are easy to swallow and allow for product visibility. The capsules
are also starch‐free, gluten‐free, and preservative‐free and meet the strict dietary needs
of customers who choose a vegetarian lifestyle. The capsules are also kosher and Halal
certified.
I’m not scientifically inclined; will it difficult for me to succeed in this business?
No. We have made it simple and easy to explain the products and opportunity via DVDs,
CD, conference calls, Websites and plain English. Most people intuitively understand
that it just makes sense that it’s far better to know what your body needs by using your
DNA to guide you.
Why shouldn't I just take handfuls of dietary supplements to cover everything?
Although you can purchase and use a wide variety of nutritional supplements, most
health care practitioners would agree that this is neither wise nor practical. By
understanding your predispositions from a DNA SNP perspective, we are able to create
an individualized nutritional supplement program specifically for you. This targeted
approach (rather than a shotgun, or one‐size‐fits‐all supplement approach) ultimately
helps save you time, money and more importantly focuses your regimen on key areas
that are important to your individual physiology.
What is the possibility of contamination of my supplement?
While no company can guarantee 100% safety from contamination in any industry; our
state‐of‐the‐art manufacturing facility is fully GMP and ISO compliant, and FDA Certified.
May I market to the world using the Internet?
We are instituting a program that will include a library of approved materials. This
program is in cooperation with a group of experienced Internet Marketers that are also
GeneWize Affiliates dubbed the Internet Marketing Advisory Committee (IMAC).
GeneWize's " Internet Marketing and Powerful Affiliate Compliance " (IMPAC) program
will provide all Affiliates with a "Vault Library" of marketing resources as well as a
interactive tutorial to help you market GeneWize, its products and services on the
internet.
Does the FDA pre approve GeneWize products?
Short answer: No. Nor do they pre approve One‐A‐Day vitamins, for example, or most
any other nutritional supplement sold over the counter, through Direct Selling or in
health food stores or GNC (or anywhere else for that matter).
Long answer: All of the ingredients used in GeneWize LifeMap Products fall under the
classification: GRAS (Generally Regarded As Safe). The FDA doesn't "pre approve"
nutritional or dietary supplements. Below is the statement from the FDA's website
(which you may want to review for your own research and education regarding dietary
supplements. Go to:(http://vm.cfsan.fda.gov/~dms/
supplmnt.html%20)
"FDA regulates dietary supplements under a different set of regulations than those
covering "conventional" foods and drug products (prescription and Over-the-Coun- -ter).
Under the Dietary Supplement Health and Education Act of 1994 (DSHEA), the dietary
supplement manufacturer is responsible for ensuring that a dietary supplement is safe
before it is marketed. FDA is responsible for taking action against any unsafe dietary
supplement product after it reaches the market. Generally, manufacturers do not need
to register their products with FDA nor get FDA approval before producing or selling
dietary supplements.* Manufacturers must make sure that product label information is
truthful and not misleading.
FDA's post‐marketing responsibilities include monitoring safety, e.g. voluntary dietary
supplement adverse event reporting, and product information, such as labeling, claims,
package inserts, and accompanying literature. The Federal Trade Commission regulates
dietary supplement advertising."
Will I have to pay taxes and shipping?
Taxes:
As we have announced on several conference calls, our systems have been in place
since July 1st to begin collecting appropriate sales tax and shipping charges. Please note
that going forward from July 1st all packages will reflect these charges. Please advise
your new enrollees that they will see these charges at the final payment stage of the on‐
line application.
Free Shipping:
The only free shipping was part of the Pre‐Launch Presidential Affiliate Candidate
application ($999) for enrollees that took advantage of this package up to May 14th.
Do I have to sign a contract; i.e. for six months or a year?
No. You may cancel your Affiliate agreement at any time but there is a 6‐month waiting
period if you would like to reenroll
Is there the possibility of side effects from taking the supplement?
Yes. Some people are sensitive to a number of ingredients in any supplements. We
provide you with a complete list of ingredients in your formula. If you have ANY
concerns, check with you doctor.
Is there a discount for the auto‐ship program or if I pay for the entire year in advance?
We don’t recommend purchasing a year in advance because we may make additional
desired Lifestyle Boost™ available or change ingredients if superior ones become
available.
Are there limitations to certain people taking the GeneWize DNA Vitamins, i.e.; people with
allergies, various ailments, pregnant women, people on medication, or pregnant men?
Yes. Some people are sensitive to a number of ingredients in any supplements. We
provide you with a complete list of ingredients in your formula. If you have ANY
concerns, check with you doctor.
Will the assessment and supplement address areas such as joint problems?
Yes and No. Your assessment will report bone health propensities but can’t measure
your activity levels, which may have a bearing on your overall bone health.
Will the GeneWize LifeMap Formulation correct my SNP deficiency after time? Will I have to
re‐test?
Genes never change but the expression of genes can be assisted with the proper
nutrition. No, you will never need to be tested for the 12 genes we test for.
What for of Vitamin E is used in the LifeMap nutrition product?
The vitamin E used in our formula (d‐alpha‐tocopheryl), is the most bio‐available form of
vitamin E.
What percent of the formula will be food based?
About 80% to 90% depending on your individual personalized LifeMap formula is food
based. Our food based ingredients are either air‐dried or spray‐dried.
Do people with allergies to milk, corn, and tomatoes need to be concerned?
None of the ingredients in the LifeMap SNPBoosts or base formula contains milk;
however, our base formula contains maltodextrin which in made from corn, and tomato
powder extract. When in doubt, anyone with known allergies should consult their
physician prior to using their LIfeMap Nutrition product.
Can we enroll people in Canada as either consumer/members or affiliates?
We cannot enroll Canadian Affiliates in the marketing and compensation plan at this
time. However we are evaluating opportunities, licensing and registration requirements
for doing business in Canada and other countries in the near future. We can, however,
ship individual product orders to consumers in Canada. There is an additional charge for
shipping single product (customer) orders to Canada.
I know some doctors and other health professionals who don't like network marketing.
What
can I tell them?
The company is currently developing a secondary marketing plan designed exclusively
for health‐care professionals; it doesn’t require them to participate in traditional
Network marketing, nor does it require them to recruit. We expect to release the details
of this program in the fall of 2008.
Is there an additional cost for a personal website and training materials?
Not at this time. However, we are in the preview and pre launch phase of our business
and some supplemental sales tools may be offered at an additional cost.
If two people/partners sign up together, how are checks made out?
All checks will be made out and mailed to one partner only (using their Social Security
number or Employee Identification Number). W2’s will be sent out to that individual
each January.
How much does it cost to get started?
When the company formally launches in early August, we anticipate offering a very
basic Affiliate Kit for $59.00 with a $49.00 annual renewal. We anticipate offering the
LifeMap Nutrition System™ starter package, which includes the Healthy Aging DNA
Assessment™ and a 30‐day supply of the LifeMap™ custom product for $189 to $199.
GeneWize will offer a substantial discount for those affiliates who choose to go on auto‐
ship (cancelable at any time).
We also expect to offer a LifeMap Nutrition System™ starter package, which includes
the Healthy Aging DNA Assessment and a 90‐day supply of the LifeMap custom product
at an even greater savings. We will begin launching our member (customer) acquisition
programs in August.
If you are interested in getting started before August, contact the person who invited
you to more about the “Pre Launch Affiliate Value Packages.” We reserve the right to
discontinue this program at any time.
What does someone receive when they enroll as an Affiliate?
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- You will receive an Independent Affiliate Kit which will contains a variety of helpful
materials to support and train you in building a profitable business, including: Work
sheets, scripts, tax filing recommendations, product knowledge and many other
guides to online resources.
- You will receive a business building manual and a corresponding CD to walk you
through the basics of building a profitable business.
- You will receive product training and a working understanding of genetics as well as
a very detailed FAQ manual on every question we anticipate you might be asked.
- You will receive a personal website* to use to market your business which will
consist of both a product site and an opportunity site, both with different features.
*All of this is managed with a very sophisticated, yet simple to understand “Back Office” to track
everything that is happening in your business.
- You will receive various brochures, order forms and applications to enroll new
members.
- You will receive superior customer and affiliate service on our Member Care lines.
- You will receive monthly and weekly commission reports and payments, if you are
earning commissions, as well as printable statements to help you manage your
business.
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You will have access to weekly conference calls from both the business builders and our
scientific advisory team to learn from throughout the year as well as quarterly
leadership events that will move around the North America.
When will I receive my DNA Assessment Kit?
DNA Assessment Kits are typically mailed within one week of enrollment.
Are the DNA assessments corrective or preventative?
Neither; Our Healthy Aging DNA Assessment™ is simply an assessment.
Will I ever have to be re‐tested?
There is no need to retake the LifeMap Healthy Aging DNA Assessment™ as your genes
never change. In terms of testing DNA, your DNA is the same throughout your entire
life.
What is the advantage of the LifeMap Healthy Aging (DNA) Assessment™?
The LifeMap Healthy Aging Assessment™ helps provide a scientific basis for more
accurately predicting the unique nutritional supplement needs of each individual. The
assessment results create a matrix to guide your custom tailored nutritional supplement
regimen and to help you achieve optimal health and well being. You might say it’s the
difference between shooting an arrow at a target in the dark versus shooting an arrow
at a target at high noon.
What are SNPs and why is this information important?
SNPs (pronounced "snips") are single nucleotide polymorphisms, which are small but
common natural variations in human DNA. Each person's genetic material contains a
unique SNP pattern attached to the DNA strand that serves as the “body's instruction
book”, telling the body in minute detail how to do everything from making bone cells to
processing dietary cholesterol to detoxifying spent hormones in the liver.
Just as no two people are identical, so every instruction book is different. Each person
has several million SNPs that account for the wide variations seen in the spectrum of
human appearance and physiology. Some of these processes that are dictated by SNPs
and gene expression are more efficient and supportive of health than others. By
determining a SNP profile, it is possible to discover which areas are strong and which
areas need extra support.
How does the LifeMap Healthy Aging Assessment™ DNA collection process work?
The DNA Collection process begins with a comfortable, easy‐to‐perform cheek swab to
collect a DNA specimen. Gently swab the inside of your cheek, and then allow the swab
to dry in the drying rack that is included with your collection kit. The dried swab is then
placed in a special envelope and sent to our lab for analysis. You will receive the results
of the assessment in about 2‐3 weeks with your LifeMap product and/or your report will
be made available in your online “back office” which is a password protected personal
website assigned to you when you enroll as an affiliate
Why shouldn't I just take handfuls of dietary supplements to cover everything?
Although you can purchase and use a wide variety of nutritional supplements, most
health care practitioners would agree that this is neither economical, nor practical. By
understanding your predispositions, from a DNA SNP perspective, we are able to create
an individualized nutritional supplement program specifically for you. This targeted
approach (rather than a shotgun, or one‐size‐fits‐all supplement approach) ultimately
helps save you time, money and more importantly focuses your regimen on key areas
that are important to your individual physiology.
What does the process involve?
Everything needed to obtain a DNA specimen is included in the DNA collection kit. It’s so
easy that you can perform the collection in less than five minutes. Swab the inside of
your mouth (the inner cheek) several times with the sterile swabs included in the kit. It's
fast, painless and simple.
The swabs are then air‐dried for five minutes in the provided stand, using care never to
touch or contaminate the tip of the swab (full and easy‐to‐follow instructions are
included with every collection kit). The specimen is then mailed in the pre‐addressed,
postage‐paid envelope. |
What is the SNP analysis process and is it confidential?
- All SNP collection kits, swab and mailing envelopes are bar‐coded for tracking and
confidentiality.
- After receiving the swabs, the lab confirms and uploads the bar‐coded sample for
confidentiality, tracking and control.
- The DNA is extracted from the swab and the lab amplifies the region of the DNA
containing the SNP. The technique used to amplify the individual's DNA is called a
polymerase chain reaction (PCR).
- The SNP is then detected by using a proprietary technology and a variety of important
quality control systems are in place to ensure accuracy and repeatability.
- The results of the detected SNPs are then analyzed and compiled by specially
programmed computers and translated electronically into a confidential report called
a LifeMap Healthy Aging Assessment™.
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How do you choose which SNPs are evaluated in GeneWize LifeMap Healthy Aging ™ DNA
assessment? |
Although human DNA contains millions of SNPs, GeneLink scientist used the following
criteria to choose the SNPs for the GeneWize LifeMap Healthy Aging ™ DNA Assessment:
1. Valid – The existence of the SNP is supported by solid, credible scientific
evidence. Gene SNPs are added as knowledge progresses.
2. Important – A SNP predicts biochemical processes that associate with significant
specific physiologic disadvantages.
3. Frequent – The SNP frequency is relatively common among the general popula-
-tion.
4. Actionable – A SNP’s negative potential can be ameliorated by nutritional
formulations (for example). |
What is the science that ties nutritional supplementation and lifestyle changes to the
predisposition marked by the SNPs?
Leading clinical evidence is increasingly linking SNPs to specific nutritional needs. For
example: The SNP for methylenetetrahydrofolate reductase (MTHFR) produces an
enzyme with decreased affinity for its direct substrate, 5, 10 methylene‐THF, which can
cause a build‐up of homocysteine. In plain English, it means that some people make
more homocysteine than others, and now you are able find out if this applies to you.
Those who make more homocysteine would especially benefit by increasing Folate in
their diet, as well as starting dietary supplements that are clinically shown to reduce
homocysteine.
Another example concerns individuals with the SNP for paraoxonase‐1 (PON‐1) who
have an enhanced propensity for superior cardiac health because they more effectively
block oxidation of LDL cholesterol. This means these people will have less oxidized LDL
cholesterol than others. This SNP can also determine how effective vitamin C and
vitamin E are as antioxidants in specific individuals.
How accurate is GeneWize Life Science’s DNA assessment technology?
Several methods are used to determine DNA polymorphisms (SNPs). GeneWize LifeMap
Healthy Aging Assessment™ uses the Single Base Chain Extension (SBCE) assay, which is
the most accurate method available and which identifies the SNP directly on the DNA.
The profile accuracy is nearly 100%. In addition, the assay is performed robotically and
the DNA strand is evaluated in both directions, which virtually eliminates human error in
sample manipulation. To ensure accuracy, Coriel and sentinel samples are routinely
used to test and verify the results.
Will I need a prescription for the assessment?
No. The GeneWize LifeMap Healthy Aging Assessment™ is classified as non‐medical test
and does not require a physician's prescription. However, many healthcare practitioners
are administering genetic assessments as a way to help them deliver personalized
preventive healthcare to their patients.
What is GeneWize Life Science’s privacy policy?
GeneWize Life Science’s respects the privacy of every individual and has taken many
precautions to create a process that allows individuals to maintain the highest level of
privacy. All information provided by the individual taking the assessment is kept on a
secure server and all samples are identified by barcode only. This information is never
shared with a third party. After the evaluation is completed and validated, all DNA
sample material is destroyed.
Why is the LifeMap Healthy Aging Assessment™ an effective way to help manage aging?
GeneLink’s Scientific & Medical advisory board has developed a 12‐gene Healthy Aging
DNA Assessment™ that measures SNPS (single nucleotide polymorphisms) or variations
in key biochemical pathways that are important to your body’s overall health. All of the
SNPS in this panel have been validated by GeneLink’s Scientific & Medical Advisory
board and by independent 3rd party scientific research.
Can I purchase a Health Aging DNA Assessment only?
Although you can purchase a DNA assessment separately for $249 in August of 2008,
the LifeMap Nutrition System is designed to provide a solution rather than simply
provide a test result. Therefore we make it financially irresistible to order the entire
system (which includes your 30‐day supply of the LifeMap custom formulation) for
substantially less than the price of an assessment by itself. It’s your choice.
Does the buccal cheek swab DNA analysis provide the same information as with blood sample
or other body parts? A cheek swab collection is easy but is it the best DNA to sample? |
Most DNA testing is done today using samples collected through buccal swabbing, or
cheek swabbing. Scientists agree that buccal swab samples are just as reliable as blood
samples for DNA testing. DNA is the same in every cell of the body. A cheek cell
collected through buccal swabbing contains the same DNA as a blood cell collected
through a blood draw. However, buccal swab samples have these primary benefits:
- Buccal swabbing is easy to do. Buccal swabbing is painless and noninvasive. It
can even be safely performed on a newborn infant.
- Buccal swabs are more reliable than blood samples for patients who’ve recently
had blood transfusions or bone marrow transplants. Such patients’ blood may
show the presence of the donors’ DNA.
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How can understanding your genes give you a longer, healthier life?
Your health is a result of interactions between your genes and lifestyle factors such as
diet, exercise, stress, smoking and alcohol. It is your genetic make‐up that determines
which nutrients are used and how they are used; the way toxins are removed, what
happens to any waste products and how efficient and effective these key processes are
working within your body. However, by adjusting your lifestyle and utilizing a targeted
nutritional supplement regimen, you can have a positive impact on how your genes
work and compensate for areas in which your genes are not functioning at an optimal
level.
Is there any insurance reimbursement for these DNA assessments?
Not at the present time. The GeneWize LifeMap Healthy Aging Assessment™, while
highly sophisticated, is a non‐medical procedure.
Does the service offer any benefit that I wouldn't get if I followed all the good advice from
healthcare professionals, research organizations, magazine articles, specialized healthcare
charities, etc.?
Even if you follow all of this advice to the letter, it is still worth knowing your genetic
nutritional profile. In particular, the people who will find the service to be of
considerable value are those who need an extra bit of motivation to maintain healthy
habits, or those who find it easier and more realistic to focus on areas particularly
important for them ‐ while still being able to indulge (in moderation!) in some dietary or
lifestyle preferences.
Are gene variations always harmful?
No. Many gene variations have no effect on our body systems or our health and in
certain cases these variations can even be beneficial. However, sometimes a variation
can make the gene send misinformation or a “garbled” message to the cell. Upon
receiving the garbled message, the cell will manufacture a product ‐ such as an enzyme ‐
that doesn't work exactly (or as efficiently) as it should; the variant enzyme may, for
example, work faster or more slowly than is best for the body. Combined with an
unhealthy diet or lifestyle, such a gene variation may make a person more susceptible to
developing certain conditions or in some cases certain illnesses.
If I have variations in my genes, can these be corrected?
Genes are found in every cell of the body. Therefore, for the correction to be effective,
scientists must find a way to reach every single cell. This is an enormous challenge for
gene therapy, an experimental procedure that is attempted only in serious genetic
diseases caused by a single defective gene, such as cystic fibrosis. In contrast, the
variations screened for by GeneWize are fairly common in the general population, and
their presence does not, by any means predict that you will become ill. It would thus be
both impractical and inappropriate to attempt to physically 'correct' these commonly
occurring variations ‐ even if the technology existed to make this possible.
GeneWize Life Sciences™ is not involved in researching gene therapy, and we do not
offer treatment or cures of any kind. Rather, we provide advice that takes into account
the presence of genetic variations. Our service allows you to maintain good health by
customizing a nutritional supplement regimen tailored to your unique genetic profile.
Can the Healthy Aging Assessment tell me if I will develop a serious inherited illness, such as
Huntington's disease?
No, we don't screen for any inherited disorders that are not affected by diet and
lifestyle, such as Huntington's disease. These are relatively rare disorders, known as
single‐gene diseases because they are caused by a defect in only one gene.
Will the Healthy Aging Assessment decode my complete genome?
No, decoding a complete genome is a massive task. The Human Genome Project has
mapped and deciphered the complete genomes of only a few individuals; this has taken
many years of work and an international network of research centers to accomplish. We
are lucky to be able to benefit from what has been discovered thus far in this complex
and exciting project and GeneWize Life Sciences™ can deliver some of the benefits
directly to health conscious customers like you in a simple, accurate yet economical
service.
We examine only a limited number of specific SNPs in the whole genome; these SNPs
for the most part are “heavy lifter SNPs” known to code for metabolic enzymes that are
crucial to long‐term health and well being.
Will the Gene SNP test be able to tell me whether I am ill?
No, we can only determine what type of genes SNPs people have and how they relate to
certain metabolic factors involved in well‐being. In nearly all cases, these genes will be
the same whether a person is well or ill. If you think you may be ill, you should consult
your doctor.
Where do I find information on the research used?
All of the supporting scientific research information will be available via PDF’s in each
Affiliate’s “back office.” Additionally, each LifeMap Healthy Aging Assessment™ contains
multiple third‐party research and third‐party bibliography information related to the
SNPs tested. Each custom LifeMap™ Nutrition System product is shipped to customers
and Affiliates with a personalized ingredient listing included. Ingredient support
information and 3rd party research will also be available in each Affiliate’s “back office.”
What is the company background?
GeneWize Life Sciences is wholly owned by GeneLink, Inc, a 12 year old publicly traded
biosciences company (GNLK.OB). GeneLink has invested millions of dollars and
thousands of hours of research and development in the field of genomic biosciences.
The company has received several patents and has others pending. Our scientists have
over 600 peer‐reviewed articles and have been recognized for outstanding
achievements in the fields of microbiology, medicine, genetics, biochemistry and
nutritional sciences. www.genelinkbio.com/scientific
In addition, the company has over 3 years experience marketing, manufacturing and
delivering “mass customized” genetically guided dermatological products to the
professional skin care market under our Dermagenetics™ brand.
Company executives will be available to answer your questions at the Executive preview
and/or launch events.
There are several companies in the DNA testing and assessment business now. What makes GeneLink Bio Sciences, Inc. and GeneWize Life Sciences unique?
GeneWize is a marketing company that offers the most advanced health and beauty
products based on an individual’s DNA. The field of genetics and nutrition is called
Nutrigenomics.
Nutrigenomics is a relatively new subset of the genetics industry and has had major
breakthroughs in the past 10 years. In any new industry there is a lot of excitement,
change and competition. We see our competitors as “partners in awareness” – there is
so much potential and room for growth that everyone in the industry succeeds as each
company builds awareness. Before we discuss our competitors lets first go over what
makes us unique. |
Our Uniqueness – GeneWize/GeneLink has many firsts and is unique in many ways.
- We’re the only company to use a Titration Matrix to formulate a DNA guided
product into a single serving solution formulated for each person.
- We’re also the only company to offer additional ‘lifestyle boosts’ that can be
customized by our customer in that single serving solution.
- We’re the only company that does all of the following: DNA research, analysis of
the assessments, formulation and marketing of the products.
- We expect to have the most competitive price for a Nutrigenomics DNA
assessment ever offered.
- GeneWize is solely devoted to DNA personalized products and we are the only
company to receive a US and International patent on DNA personalized skin
care. We have several US patents pending on our nutritional DNA products and
our manufacturing process.
- We expect to have the largest consumer product launch in the history of
genetics in August 2008.
|
*IN SHORT: We have specific patents, processes, and the ONLY SINGLE PRODUCT
SOLUTION. Not just a mixture of tablets off the shelf.
Are there other companies who have similar technologies?
There are several genetic testing companies that will analyze your DNA for between
$300 and $350,000, depending upon the number of genes being tested. However, to the
best of our knowledge no other direct selling company exclusively focuses on delivering
an affordable, scientifically supported, individually customized, single product solution
specifically formulated for you based on a Healthy Aging DNA assessment™.
The parent company GeneLink has licensed its genetic assessment technologies in other
marketing channels. However, GeneWize Life Sciences™ is the only direct selling
company authorized to market GeneLink’s DNA assessments and mass customized
nutritional and skin care product systems.
Is GeneLink / GeneWize publically traded?
GeneLink, Inc. is a publicly traded company. It is traded on the NASDAQ Bulletin Board
under the symbol "GNLK.OB” As such, you should be able to buy and sell GeneLink, Inc.
common stock in the public markets through broker‐dealers, including traditional
brokers as well as through online "discount" brokers.
Before you enter into any transaction, you may wish to review GeneLink's publicly filed
disclosure documents on such sites as: www.sec.gov
GeneLink, Inc., wholly owns GeneWize Life Sciences.
What is the stability of GeneWize or GeneLink’s financial situation?
GeneLink’s Board (GeneWize Parent Company) has committed to the funding necessary
to help make GeneWize a successful Direct Selling company. GeneLink is a public
company and can return to the public markets and/or key investors should it require
additional capital resources. Feel free to review information about GeneLink at
http://www.genelinkbio.com
What are SNPs and why is this information important?
SNPs (pronounced "snips") are single nucleotide polymorphisms, which are small but
common natural variations in human DNA. Each person's genetic material contains a
unique SNP pattern attached to the DNA strand that serves as the body's instruction
book, telling the body in minute detail how to do everything from making bone cells to
processing dietary cholesterol to detoxifying spent hormones in the liver. Just as no two
people are identical, so every instruction book is different. Each person has several
million SNPs that account for the wide variations seen in the spectrum of human
appearance and physiology. Some of these processes that are dictated by SNPs and
gene expression are more efficient and supportive of health than others. By determining
a SNP profile, it is possible to discover which areas are strong and which areas need
extra support.
How do you choose which SNPs are evaluated in a GeneWize LifeMap Healthy Aging ™ DNA
assessment? |
Although human DNA contains millions of SNPs, GeneLink scientist used the following
criteria to choose the SNPs for the GeneWize LifeMap Healthy Aging ™ DNA assessment:
- Valid-The existence of the SNP is supported by solid, credible scientific
evidence. Gene SNPs are added as knowledge progresses.
- Important-A SNP predicts biochemical processes that associate with significant,
specific physiologic disadvantages.
- Frequen -The SNP frequency is relatively common among the general
population.
- Actionable-A SNP’s negative potential can be modulated by nutritional
formulations (for example).
|
What is the science that ties nutritional supplementation and lifestyle changes to the
predisposition marked by the SNPs?
Leading clinical evidence is increasingly linking SNPs to specific nutritional needs. For
example: The SNP for methylenetetrahydrofolate reductase (MTHFR) produces an
enzyme with decreased affinity for its direct substrate, 5, 10 methylene‐THF, which can
cause a build‐up of homocysteine. In plain English, it means that some people make
more homocysteine than others, and now you are able find out if this applies to your
patients. Those who make more homocysteine would especially benefit by increasing
Folate in their diet, as well as starting dietary supplements that are clinically shown to
reduce homocysteine.
Another example concerns individuals with the SNP for paraoxonase‐1 (PON‐1) who
have an enhanced propensity for superior cardiac health because they more effectively
block oxidation of LDL cholesterol. This means these people will have less oxidized LDL
cholesterol than others. This SNP can also determine how effective vitamin C and
vitamin E are as antioxidants in specific individuals.
How accurate is GeneWize Life Science’s DNA assessment technology?
Several methods are used to determine DNA polymorphisms (SNPs). GeneWize LifeMap
Healthy Aging Assessment™ uses the Single Base Chain Extension (SBCE) assay, which is
the most accurate method available and which identifies the SNP directly on the DNA.
The profile accuracy is nearly 100%. In addition, the assay is performed robotically and
the DNA strand is evaluated in both directions, which virtually eliminates human error in
sample manipulation.
Does the buccal cheek swab DNA analysis provide the same information as with blood sample
or other body parts? A cheek swab collection is easy but is it the best DNA to sample?
Most DNA testing is done today using samples collected through buccal swabbing, or
cheek swabbing. Scientists agree that buccal swab samples are just as reliable as blood
samples for DNA testing. DNA is the same in every cell of the body. A cheek cell
collected through buccal swabbing contains the same DNA as a blood cell collected
through a blood draw.
However, buccal swab samples have these primary benefits:
- Buccal swabbing is easy to do. Buccal swabbing is painless and noninvasive. It
can even be safely performed on a newborn infant.
- Buccal swabs are more reliable than blood samples for patients who’ve recently
had blood transfusions or bone marrow transplants. Such patients’ blood may
show the presence of the donors’ DNA.
Where do I find information on the research used?
All of the supporting scientific research information will be available via PDF’s in each
Affiliate’s “back office.” Additionally, each LifeMap Healthy Aging Assessment™ contains
multiple third‐party research and third‐party bibliography information related to the
SNPs tested. Each custom LifeMap™ Nutrition System product is shipped to customers
and Affiliates with a personalized ingredient listing included. Ingredient support
information and 3rd party research will also be available in each Affiliate’s “back office.”
How can understanding your genes give you a longer, healthier life?
Your health is a result of interactions between your genes and lifestyle factors such as
diet, exercise, stress, smoking and alcohol. It is your genetic make‐up that determines
which nutrients are used and how they are used; the way toxins are removed, what
happens to any waste products and how efficient and effective these key processes are
working within your body. However, by adjusting your lifestyle and utilizing a targeted
nutritional supplement regimen, you can have a positive impact on how your genes
work and compensate for areas in which your genes are not functioning at an optimal
level.
If I have variations in my genes, can these be corrected?
Genes are found in every cell of the body. Therefore, for the correction to be effective,
scientists must find a way to reach every single cell. This is an enormous challenge for
gene therapy, an experimental procedure that is attempted only in serious genetic
diseases caused by a single defective gene, such as cystic fibrosis. In contrast, the
variations screened for by GeneWize are fairly common in the general population, and
their presence does not mean you will definitely become ill. It would thus be both
impractical and inappropriate to attempt to physically 'correct' these commonly
occurring variations ‐ even if the technology existed to make this possible. GeneWize is
not involved in researching gene therapy, and we do not offer treatment of any kind.
Rather, we provide advice that takes into account the presence of genetic variations.
Our service allows you to maintain good health by customizing a nutritional supplement
regimen tailored to your unique genetic profile.
Are gene variations always harmful?
No. Many gene variations have no effect on our body systems or our health and in
certain cases these variations can even be beneficial. However, sometimes a variation
can make the gene send misinformation or a “garbled” message to the cell. Upon
receiving the garbled message, the cell will manufacture a product ‐ such as an enzyme ‐
that doesn't work exactly (or as efficiently) as it should; the variant enzyme may, for
example, work faster or more slowly than is best for the body. Combined with an
unhealthy diet or lifestyle, such a gene variation may make a person more susceptible to
developing certain conditions or in some cases certain illnesses. |
Disclaimer:
The facts found on this page was taken from our Genewize replicated website.
Jodie Thompson and Angelito Felix are INDEPENDENT AFFILIATES of GeneWize Life Sciences.
The statements on this website have not been evaluated by the U.S. Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Any mention of earnings or income should not be construed as representative of fixed or standard earnings from any affiliate.
This website is published by an independent source and not by GeneWize Life Sciences. GeneWize and GeneWize Life Sciences is a registered trademark of GeneWize Life Sciences Inc.
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